Monday, August 13, 2012

The Message is the Medium

Shaq knows.
Why should you read?

Does the medium really matter? Is the written medium better than other media?

When you hear others talk, you are likely hearing their average thoughts (or within a reasonable range of average). When you read others' writings, you are often hearing their best thoughts (or what they believe them to be).

So reading may not be important per se; however, it is a strong indicator that the underlying content is much stronger.

Listen to me.

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